Hey there, fellow pet parents and part-time pet trend chasers! If you’ve ever stared at a perfectly matching family photo—you, your partner, and your pup (or cat, rabbit, whatever your ride-or-die is) in coordinated gear—and thought, “This is the energy I need for the next family milestone,” you’ve probably landed here asking the exact question that’s been flooding my inbox lately: Are there any real, usable discounts on pet family outfits? As the founder of Pet Family Outfits, I get it—we all love a good deal, but when it comes to stuff we’re putting on the animals we call family, we also want to make sure that “discount” doesn’t mean cutting corners on fabric, safety, or fit. Let’s cut to the chase (no fancy marketing jargon, promise) and break down what’s actually going on with deals in this space, straight from someone who’s got a front-row seat to this chaotic, adorable industry. Pet Family Outfits
First off, let’s get one thing straight: pet family outfits aren’t a random viral trend that popped up overnight. When I launched Pet Family Outfits 5 years ago, it was just me, my partner, and our rescue beagle, Max, who hated anything that scratched his neck and refused to wear anything too tight. We noticed so many people posting matching sets but complaining that the pet clothes were thin, shed all over their stuff, or took 2 weeks to stretch out even if they got the size “right.” So we built our whole brand around three non-negotiables: durable, non-irritating fabric, sizes that actually fit different body types (even that weirdly round Corgi chest or long-haired cat torso), and prices that don’t make you skip groceries to get your pup a holiday sweater. But back to discounts—here’s the tea: there are way more deals out there than you might think, but most of them aren’t the “buy one get one free on junk” kind. Let’s talk about the real ones, no BS.
First up, our regular weekly sales, but wait—don’t get too excited, they’re not the same old stale sales. We run a small batch brand, so our inventory is limited (we only make enough to avoid overstocking, which means we can keep costs low and quality high), so our sales are targeted to move the styles that didn’t sell out fast enough, not the ones that are actually good. Every Wednesday at 2pm EST, we drop our “Wagging Wednesday” sale, where 15-20% off specific sets, usually ones for seasonal events—think post-Christmas holiday sets or summer beach ones that didn’t get picked up by last-minute planners. Last month, we had a set that was supposed to be for Fourth of July that we dropped 15% off, and we sold out in 4 hours because everyone loves a patriotic matching set that doesn’t cost a fortune. But here’s the catch: these sales are only for specific designs, not the entire site, and they don’t stack with other codes, which is why I make a point to post about them on our Instagram (no, not that fancy corporate account—just my personal one where I post Max’s photos too) because I want our customers to actually get the deals, not miss them.
Then there’s the “Pet Parent Referral Program,” which is probably the best-kept secret in our brand. If you’re a regular customer, and you refer a friend who buys over $50 worth of outfits, you get a $20 credit, and your friend gets 10% off their first order. Why? Because word of mouth is everything for a small brand like ours—we don’t have a $10 million ad budget, so happy customers are our best salespeople. I’ve had customers tell me they’ve used this credit to buy a set for their sister and a new raincoat for their cat, all basically for free, because they referred three friends over the year. Last quarter, one of our long-time customers sent me an email saying she’d saved $80 just from referrals, and she used it to buy a matching set for her and her two dogs for her cousin’s wedding. That’s the kind of stuff that makes this job worth it, right?
Wait, but what if you’re a new customer? We’ve got you there too. We run a “First Bark” deal for anyone who signs up for our email list—10% off your first order, no minimum spend, which is huge because a lot of brands make you spend $75 just to get a small discount. We do this because we want new people to try our stuff without risking too much, especially since pet sizes can be tricky—even if you measure your pup, sometimes a large is a little too tight or a medium is too loose. I always tell new customers to check our size chart (we have a super detailed one with measurements for neck, chest, and length, not just “small, medium, large”) and if they have questions, shoot us a message—we’ll help you pick the right size, even if it means taking extra time. The First Bark deal is only for first-time buyers, but it’s consistent, not a flash sale that lasts 2 hours, so you don’t have to stay up at 3am to get it.
Now, let’s talk about the stuff you should avoid when chasing pet family outfit discounts, because this is where most people get burned. I’ve seen so many Facebook ads or Etsy shops promising “50% off matching sets” where the pet shirt is made of that cheap, scratchy polyester that causes rashes, and the human shirt is the same thin fabric that fades after one wash. Last year, a customer sent us a photo of her dog wearing a shirt from a random online shop that had a loose thread wrapped around his leg, and he had a tiny cut—she told us she’d gotten it on a “70% off flash sale” that was too good to pass up. Moral of the story: if a deal seems too good to be true for high-quality, well-fitting stuff, it probably is. We never do 50% off entire sets unless they’re final sale, because our fabric is sourced from small, family-owned mills that don’t cut corners on material, and our pet outfits are tested on over 100 different dogs and cats to make sure they don’t rub or irritate skin.
Another thing: seasonal clearance, but not the kind you’re thinking of. We don’t just dump all our holiday stuff at 80% off after Christmas because that’s bad for the brand and bad for quality. We have a “seasonal wrap-up” sale every January and July, where we do 25% off last year’s seasonal sets, but only the sizes that didn’t sell out. Last January, we had some 2022 Christmas sets left in XS and XL for pets, so we marked them down, and people loved them for “second Christmas” parties or New Year’s photos. But again, these are limited sizes, so if your dog is a medium, you might miss out, but if you’re flexible, it’s a great deal.
Wait, also—what about bulk discounts? If you’re a small business, like a local pet groomer or a photo studio, that uses our outfits for events or client photos, we offer bulk pricing, usually 15-25% off orders over $200, depending on the number of sets. We’ve worked with a few local pet adoption groups too, and we give them an extra 5% off because we love what they do—they help dogs find homes, which is way more important than making a quick buck. A local photo studio here in Chicago has been using our beach sets for their summer pet photos, and they save about $300 a quarter, which lets them offer free mini-sessions to low-income pet parents. That’s the kind of impact I want our discounts to have, not just for people who want a cute Instagram photo.
Let me also clear up a common myth: a lot of people think that because we’re a small brand, we can’t offer good discounts, but that’s not true. We don’t have to pay for a bunch of middlemen or celebrity endorsements, so we can pass those savings on to our customers. Last month, we surveyed our customers, and 68% said they’d rather have consistent, honest discounts than a random flash sale that requires them to check the website every day, so that’s exactly what we do.
Now, if you’re wondering how to stay in the loop with all these deals, here’s the lowdown: don’t sign up for 10 different email lists—we send only one email a week, usually on Sundays, with the Wagging Wednesday preview, upcoming sales, and size tips. Our Instagram is @PetFamilyOutfits (yes, that’s it, no extra numbers) where we post a reminder every Wednesday about the sale, and sometimes we do giveaways where you can win a free set or a big discount code. We don’t spam your inbox, and we never sell your info, so you don’t have to worry about that.
Wait, I should also address a question I get all the time: “Do you ever run free shipping deals?” Yes, we do—usually around holidays like Valentine’s Day, National Pet Day, and our anniversary in March. Free shipping is a huge one because a lot of brands charge $8-15 for shipping on pet outfits, which can make a $50 order feel like $65. We try to do free shipping at least once a month, usually for orders over $35, so you don’t have to pay extra just to get your cute sets.
Let’s wrap this up, because I know you’ve got questions and maybe a photo shoot coming up. The short answer to “Are there discounts on pet family outfits?” is: yes, but they’re the good kind that don’t sacrifice quality, and they’re accessible if you know where to look. We’ve got First Bark deals, Wagging Wednesday sales, referral credits, seasonal clearances, bulk pricing, and free shipping promos—all designed to help you get the matching sets you want, without breaking the bank or stressing about your pet being uncomfortable.
If you’re curious, or you need help picking sizes, or you want to chat about a big order for an event, just reach out to our team—we’re here to help. We’re not some big corporate brand with automated chatbots that give you generic answers; we’re a team of pet lovers who know how it feels to want to capture that perfect moment with your family, including your four-legged member, and we want that moment to be special, not something that makes you cringe because the outfit is scratchy or overpriced.
Fall Winter Collection At the end of the day, pet family outfits are more than just a trend—they’re a way to show that your pet is part of the family, and every part of that moment should feel good, for you and for them. And if we can help you make that happen for a fair price, that’s what we’re here for.
References
- American Pet Products Association. (2023). Pet Industry Market Size & Ownership Statistics.
- National Institutes of Health. (2021). "Textile-related skin irritation in companion animals: A systematic review."
- Small Business Administration. (2022). How small pet product brands can leverage word-of-mouth marketing.
- Journal of Veterinary Behavior. (2020). "Effects of clothing on companion animal stress and comfort."
INVERSIONES TONGTEX S.A.C.
INVERSIONES TONGTEX S.A.C. is one of the most experienced pet family outfits manufacturers and suppliers in China, featured by quality products and good price. Please rest assured to wholesale durable pet family outfits made in China here and get quotation from our factory. Customized orders are welcome.
Address: Building 1, Qixian Industrial Zone, Keqiao District, Shaoxing City, Zhejiang Province, China
E-mail: Sales@tongtexpet.com
WebSite: https://www.tongtexpet.com/
